Three ways in: the Position package, the Presence package, the Inspection package. You start where the problem actually is.
This page is the shape: what each entry point covers, what happens week by week, and what you keep at the end. The method itself lives on how it works.
01 / where you start
Each package is bought on its own, and inspection can run alongside presence. Start with position when buyers don't yet repeat your message back correctly. If your buyer and message are already written down, or your problem is reaching the right buyers, start with presence. If both are true, start with position, because a list of the right buyers works better once the message is clear. Your buyer and message count as written down if you can state who buys, why, and how you say it, and a stranger can repeat it back. We check that on the 30 minute call.
Your buyer, message and voice written down, and the website copy that carries them. Start here when the buyer and message still need work. Read the full position page.
A starting list of 10 accounts and five follow-up sequences you send yourself, plus your LinkedIn profile, posts and launch plan. Read the full presence page.
Six gates test each deal so you can run them yourself. Inspection needs a CRM with your deals already in it. Add the weekly review as a separate block if you want it. Read the full inspection page.
02 / what happens when
Each package runs to a set length for a fixed fee. Position and presence build a first version in the first two weeks, and then the rest of the work runs. Inspection runs weekly, one deal per session, to its own end. Ongoing support afterwards is optional, and it's the only part with a minimum term. The sequence below shows a position-first start.
Work starts on your buyer definition and message. The first weekly session sets the direction.
The first version takes shape. You see it before anything bigger runs.
The rhythm is running. The buyer definition and message get tried on live conversations as they come up.
You run it. The buyer definition and message are written down, ready for whoever sells next.
03 / who does what
You lead the motion, and signalrev builds the system around it. Each session is a working call. Around it, expect to prepare on your own deals and drafts, and I tell you what is needed before each one.
In position and presence, the first version is built in the first two weeks. You can see the shape of it before the rest runs.
You run it. What you built is written down and yours, so your next hire starts from it, not from a folder of guesses.
Fortnightly or weekly sessions, billed monthly, with a three-month minimum then month to month. It keeps the system sharp after the engagement ends.
Each package is bought on its own. The call is thirty minutes, and every call is with me, Richard. It's a first look at where the gap might be, before you commit to anything.
30 minutes, no commitment. Each package has a fixed scope and a fixed price. A missed session moves the end date, not the price.